On July 26, the World Brand Lab released the analysis report of "China's 500 Most Valuable Brands" in 2022。In the annual report, which is based on financial data, brand strength and consumer behavior analysis, State Grid ranked 6,015.The brand value of 1.6 billion yuan ranks the top of the most valuable brand this year。Rounding out the top five was Industrial and Commercial Bank of China (5,369).3.2 billion yuan), Haier (4,739.6.5 billion yuan), Tencent (4,572.3.6 billion yuan), China Life Insurance (4525.39亿元)。
The Guangxi brands shortlisted this time are Yuchai, Liugang, Wuling and other eight enterprises, brand value 2065.1亿元,The Boschco brand ranks 478 in this brand value evaluation list, with a brand value of 85.6.7 billion yuan, is the only environmental protection enterprises in this list。
As of this year, the brand report has been published in China for 19 years, witnessing the rapid growth of Chinese brands。The "China 500 Most Valuable Brands" list was researched and created by the World Brand Lab, chaired by Robert Mundell, the 1999 Nobel Prize winner in economics, the "father of the Euro" and a professor at Columbia University,Experts and consultants come from the world's top universities such as Harvard University, Yale University, MIT, Stanford University, Oxford University and Cambridge University。This list is obtained based on financial analysis, consumer behavior analysis and brand strength analysis, which has important reference significance for evaluating the change of enterprise brand value, and has also become an important basis for the evaluation of intangible assets in the process of enterprise mergers and acquisitions。